Back when Youtube first received notice, no one sincerely thought it would take over the world in the way that it did. Many corporations and news companies ignored youtube and the communities that came out if it; they just didn't get it. Whenever there is a story on the news about a new, popular Youtuber, it starts out with "The most famous persons you've NEVER heard of." That's mostly true, considering that their audience is mostly people who don't use, or don't understand, the Internet. Yes, it can be dumb. Yes, it can be mindless. But it's honest. That's something that fake TV newscasters and old talk show hosts will never understand. In a recent interview, John Green, of Vlogbrothers and TFIOS fame, discussed large corporations reaching out to him and asking him how to create a fanbase like his. Just asking a question like that is proving how far they are from the answer. You don't manufacture a community of fans; it just happens. That's why people who grew up long before the Internet don't understand it. There was no audience for a regular person like them, so they had to watch all the famous people on tv entertain people. Those of us who grew up with the Internet learned that it CAN be us: WE can be the entertainers. You don't need anything but a creative mind and an internet connection.